EIO - Green business model for waste and wastewater treatment
Watrec Ltd is specialised in environmental engineering and science. The company offers a comprehensive model that involves plant and processes for waste materials and wastewater treatment by converting organic waste into renewable energy and nutrient materials profitably. The focus of the company is on tailored systems to find solutions for the challenges related to waste and wastewater. The company aims for reduced use of chemicals by designing systems with minimum or zero consumption of chemicals. For instance the Membro process is designed to treat waste water with high levels of ammonia and organic substances.
Watrec is a Finnish company established in 2003 specialised in environmental engineering and science, and in biowaste,wastewater and process water treatment. The company offers plants and processes for organic waste materials and wastewater treatment, and its solutions enable production of green renewable energy from organic waste materials and wastewater.
Watrec's green business model contributes to the development and design of services that increase energy productivity and improve material cycles. The focus of the company is on tailored systems to find solutions for the challenges related to waste and wastewater. The company aims for reduced use of chemicals by designing systems with minimum or zero consumption of chemicals. For instance the Membro process is designed to treat waste water with high levels of ammonia and organic substances. The process combines biological and physical processes to produce a cost-efficient operation and to achieve high removal rates for ammonia, COD, solids and phosphorus.
In the Watrec's biogasplants the waste is turned into biogas and fertilizers in a sustainable way. The plants contribute to waste management and decentralised production of clean renewable energy and high quality fertilisers. The biogas produced can be used for electricity and heat as well as vehicle fuels. The biogas is considered a step towards reducing greenhouse gases in power production.
Barriers and Drivers
Structures that favour decentralised energy production and waste treatment and insufficient regulation or policy measures (public procurement in both demand and supply side measures) promoting decentralised systems; versatile knowledge and know-how in the environmental business sector enables business models that combine different aspects of eco-innovations (technologies, systems, services etc.); user acceptance may become a barrier, if customers are not prepared to change their mindset (cp. decentralised vs. centralised structures).
Cost-efficiency: lower cost for customers. Green business models provide sound basis for business and create value and branding for both customers and suppliers.
Consumer based approach: taylor made solutions; energy-savings for consumers/ clients; Encourage change towards a more sustainable behaviour.
The environmental impacts of a green business model are variable. The reduction of GHG emissions would take place due to the reduction of energy and material consumption. Additionally, the on-site recycling of waste materials would reduce logistics and thus contiribute to the reduction of emissions and resouce efficiency. Decentralisation of energy production would also promote renewable energies and thus improve energy-efficiency and reduction of emissions produced by the energy industry. The use of renewable energy would also replace oil.